The Daily Inquirer
Book Review of Anne Narazaki’s
New Century, New Business
Reviewed by John Gilliam
Anne Narazaki’s recent book, New Century, New Business, seeks to examine the new technologies that are critical for global business and how they affect today’s corporate transactions. Ms. Narazaki argues that while economic transactions of one kind or another have taken place for thousands of years, the impact of changing technology on business has become obvious only recently. In fact, as new technologies have grown more prevalent, Ms. Narazaki observes, international businesses have increased in size and number. At the same time, the time required to conduct each business transaction has decreased.
Mr. Narazaki illustrates her observations with detailed examples of recent business transactions. Citing the merger of Poynter Technologies and Carce Company, which created the largest financial services company in the world, Ms. Narazaki explains the effect technology has on the valuation of a company, on communication between the managements of different companies, and on stock and funds trading.
Those of us who take an interest in the interaction between business and technology will find Ms. Narazaki’s ideas persuasive. The view that business cannot survive without keeping up with new technology has become today’s corporate reality.
To: Anne Narazaki Date: October 13
From: Lily Oguro
I know we haven’t spoken since our days working together at the Rosence Company in Sydney, but I’m writing to congratulate you on the publication of your first book! I happened to read the Daily Inquirer on October 8 and was pleased and surprised to come across John Gilliam’s article. You must be thrilled at getting such a great review.
It seems like ages ago we worked together in Sydney. Do you remember our office? No computers, no internet, and three phones for twenty employees. Times and businesses certainly have changed. Judging by what I have read in your book so far, I thoroughly agree with your insightful and engaging assessment of technology and business.
Are you still living in London? I’ll be making a business trip there next month. (I’m with Rotaro incorporated now). And it would be nice to see you. In any event, I am really looking forward to finishing your book.
1. In the article, the word “critical” in paragraph 1, line 4 is closest in meaning to
2. According to the article, why is the merger of Poynter Technologies and Carce Company mentioned in the book?
A. To point out the legal issues raised by new technologies
B. To show how the world’s largest computer technology firm was created
C. To indicate that large companies have advantages in the marketplace
D. To illustrate the impact technology has on transactions
3. What can be inferred about John Gilliam from his review?
A. He specializes in articles focusing on history.
B. He agrees with the ideas presented in the book
C. He hopes technology will become less important to business
D. He is training to work in corporate mergers.
4. Why did Ms. Oguro write an e-mail to Ms. Narazaki?
A. To offer her a job
B. To compliment her on her new book
C. To invite her to visit Sydney
D. To request advice on writing books
5. What does Ms. Oguro indicate about New Century, New Business?
A. It is Anne Narazaki’s first book.
B. It is published by Rotaro incorporated
C. John Gilliam helped write a section of it
D. Anne Narazaki wrote it at Poynter Technologies
Questions 6-10 refer to the following e-mail and schedule.
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